Reactions Into Revenue: Social Media Competitions That WORK
Capture Data Rather Then Like & Share Style Competitions
Follow Up With Interested Customers
Convert Engagement Into Revenue
Facebook competitions are used all the time, yet almost all of them fail to help the business in any meaningful way.
While the typical ‘like and share’ competitions may get some organic engagement, they give you no options to follow-up with clients and rarely help you keep new followers.
This course will teach you how to run Facebook competitions the right way, helping to boost your social media presence and turn followers into loyal clients!
Understand The Theory
This section provides a basic introduction to social media competitions, why so many of them are run in the wrong way, and why you should be running them. You'll explore the common mistakes that make many Facebook competitions ineffective and learn why traditional competitions often fall short.
Creating a Competition
This section will teach you how to set up a Facebook competition to get measurable results from it. You’ll learn how to align your competition with your salon’s goals, choose the right product to showcase and decide whether landing pages or lead forms are the best fit for collecting participant information. You’ll also learn how to create the perfect competition post—testing graphics for impact, launching with confidence, and optimising visibility through post boosting. Finally, you’ll learn how to create a targeted paid campaign to expand your competition’s reach and ensure its success.
Following Up
This section focuses on what happens after your Facebook competition ends, allowing you to get lasting benefits from your competition. You’ll learn how to choose a winner, how to create follow-up offers, and how to design an email sequence to engage and retain participants. You’ll also learn how to refine and repeat the process for continued growth.
Ready to get started?
Understand Common Mistakes
Understand the limitations of traditional 'Like and Share' competitions.
Learn How to Set up Competitions
Learn how to effectively design competitions that will engage and keep your audience.
Develop a Follow-up Strategy
Learn how to design email sequences that maintain participant interest and build stronger relationships.
Learn How to Make Effective Competition Posts
Learn the skills to make and test the best graphics, and launch your competition with the right steps.
Build a Simple, Repeatable Process
Design a process that can be easily repeated to run more competitions and grow your salon.
"Over $5000 in New Orders"
"I used to run ‘like & share’ competitions all the time, but they never brought real customers—just freebie hunters. After taking Reactions to Revenue, I completely changed my approach. Now, every competition helps me grow my email list, target the right people, and turn entries into actual sales. My last campaign made over $5,000 in new orders!" - Emma R
"Over 300 Leads in ONE Campaign"
"Before this course, my competitions were just for engagement, and I had no idea what to do with the entries. Now, I use the exact strategy Ben teaches, and I’ve gained over 300 high-quality leads in just one campaign. The best part? Many of them have already signed up for memberships! This method works!" - James L
"Completely Changed my Mindset"
"I used to run giveaways just to get more likes, but they never led to bookings. Reactions to Revenue completely changed my mindset! Now, I use competitions to collect data, segment my audience, and remarket to people who are actually interested in my services. My last competition brought in 12 new wedding inquiries—insane!" - Sophie T
"This Course is a Must"
"I followed Ben’s strategy, and my first competition brought in over 800 email subscribers—real potential customers, not just random entrants. I used the retargeting strategy taught in the course, and within weeks, I made over $10,000 in sales. This course is a must if you want to stop wasting time on useless competitions!" - Tom C
I've been exactly in your shoes, as a fellow business owner - pulling my hair out over social media. What's the best way to run it? Why are my competitor's getting more followers and more engagement? What am I doing wrong?
That's why I invested hundreds of thousands into different courses and different marketing agencies. To Learn EXACTLY how to run my social media properly. Now, I want to pass this knowledge on to you.
Over 100,000 Students Worldwide
Millions of Organic Impressions Monthly
880,000 Followers Across Social Media
Welcome & Introduction to the Course
Why You Should Be Running Competitions
Everything You Think You Know About Facebook Competitions is WRONG
Choosing The Winner
Deciding The Offer
Follow Up Email Sequence
Winner's Session - Getting That PR
Rinse and Repeat
Reactions Into Revenue: Method Overview
Choosing The Right Product
Landing Pages vs. Lead Forms
Creating The Perfect Competition Post: Pt. I Testing Graphics
Creating The Perfect Competition Post: Pt. II Launching the Competition
Boosting Your Post
Creating A Paid Campaign Around Your Competition
It's Time You Had The Social Media Presence Your Brand Deserves
Reactions Into Revenue: Social Media Competitions That WORK
Join Over 100,000 Students Worldwide
100% risk free - 30 day money back guarantee*
Here's what you get:
15 Step-by-step Lessons
Join Incredible Community of Business Owners
Plus Completely FREE Bonus Content
Total value: $497
Today Just $147